Georgia Yexley: Working at a fast-growing startup in China

Join us on 9 December to hear about Georgia's time working for Mobike in Beijing, and how the experience shaped her career.

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Georgia Yexley standing in a Chinese hutong
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Learn Chinese

Learning Chinese opens up your world, challenges your mind, and above all, it's fun! Explore our website for information on our range of courses and Chinese proficiency exams.

Language 语言
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Understand China

Our events programme introduces you to China's rich cultural heritage as well as its vibrant modern culture. Whether your interest in China is for business or pleasure, there's something for you!

Culture 文化
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Do business

Understand Chinese consumers and business practices through expert insight from guest speakers and academics. View business-related events, courses, and research.

Business 商务
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The Business Confucius Institute at the University of Leeds

We promote the understanding of Chinese language and culture in the UK, with a business focus on helping companies to communicate with Chinese customers more effectively.

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Georgia Yexley, Head of Growth at micro-mobility company Beryl, will share an insider’s view on her time at fast-growing Chinese tech startup Mobike and talk about her experience of marketing a Chinese brand around the world.  

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An online HSK 'Home Edition' exam date has been made available in December and we will be offering levels 1-4. Register by 27 November.

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Participating in a Leeds University Business School (LUBS) Summer Consultancy Project gave Consumer Analytics and Marketing Strategy student Ha Thu Nguyen the opportunity to respond to a real-life business brief, while also improving her intercultural competence and understanding of Chinese culture. Read her reflections on the linguistic and cultural factors that had an impact on the process, and the steps she took to overcome barriers.

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In this report commissioned by the Business Confucius Institute (BCI), Consumer Analytics and Marketing Strategy student Ha Thu Nguyen shares her research into Chinese consumer shopping behaviour in Leeds and makes recommendations for retailer promotional activity on key dates.

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Rebecca Mingotti Landriani, a final year student of Chinese and International Relations at the University of Leeds, has finished fourth in Europe in the international finals of the Chinese Bridge Competition.

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An excellent performance in the 19th Chinese Bridge UK finals, held online on 19 September 2020, earned University of Leeds student Rebecca Mingotti Landriani 'First Prize' and an invitation to represent the UK in the international finals.

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Grace Valks, a third year Chinese student at the University of Leeds, recently joined the Business Confucius Institute team as...

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Language learning is well-suited to self-study as well as being a reason to reach out and connect with others online to practice....

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Our China in Africa event on 26 September will be an excellent opportunity to learn about the China-Africa relationship from...

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Mischa Wilmers started learning Chinese as a fun way to meet people in a new city. Just over a year...

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