Traders can join us at Leeds Markets for a cuppa (Chinese tea of course) to learn more about Chinese language and culture in order to communicate even better with Chinese customers.
A black-tie business dinner to celebrate China New Year, with an After-Dinner speech from Patrick Horgan, Director Global Government Relations, Rolls Royce.
Giving our Annual Lecture this year is China expert Gordon Orr, formerly the leader of the McKinsey Greater China practice and Chairman of McKinsey Asia.
Talk to us at Leeds Business Week to find out how your business can communicate with Chinese customers more effectively.
Does your business know how to cater to Chinese customers? How can you make Chinese customers feel at home in your store or hotel and how can you pitch your products and services to them via Chinese on-line and social media channels? In this seminar a panel will discuss Chinese consumer behaviour and how best to make Chinese consumers good for your business.
A panel of expert speakers consider China’s activities in Africa from a variety of perspectives including industrialisation, agricultural development, security and international relations.
This Leeds Salon event features a talk by Austin Williams, author of ‘China’s Urban Revolution’. BCI Director Giles Blackburne will be on the critical panel for the discussion after the talk.
Businesses from around the region will celebrate the successes of the previous year and mark the arrival of the Year of the Dog.